We have heard many news that several watch brands announced that they will quit the Baselworld recently, however, today our topic is not about it. Compare to the Baselworld, the Salon International de la haute horlogerie seems to be favored by the watch brands. But the exquisite Audemars Piguet fake watch has announced that it will be its last time to present the SIHH in 2019, so the top watch brand Audemars Piguet will leave SIHH, what’s worse, RM will not appear in SIHH in 2020.
François-Henry Bennahmias, the CEO of Audemars Piguet said that the main reason for this decision is that the trade exhibition format no longer meets the brand’s vision, and it is too aimed at professionals (media and distributors) , which is quite far from the brand’s current development strategy.“Now we want to focus all of our focus on end users,”Mr. Bennahmias said. In addition, Audemars Piguet hopes to release new products in a whole-year time, instead of showing them all on SIHH, which will lead to a significant decline in the sense of freshness, which partly explains the reason they quite SIHH.
However, there maybe no influence to the watch lovers. In the end, let’s appreciate the beauty of a classic Audemars Piguet Royal Oak imitation with blue dial, which is one of the most recognizable wristwatches with the iconic features including the octangle bezel, Tapisserie pattern and integrated bracelet.